Pandemic, What Pandemic: Internet Ad Spending Surged 12.2% To $139.8B In 2020

Despite — or maybe because of — the COVID-19
pandemic, internet ad spending soared 12.2% during 2020 to $139.8 billion, according to a just-released annual report from the Interactive Advertising Bureau (IAB) and PwC.

While the first half
of 2020 — especially the second quarter, which declined 5.2% vs. the …