Tubi Flips Strategy With Leap Into Original Content

Ad-supported video-on-demand streamer Tubi, which
adhered firmly to a licensed-content strategy for its first seven years, is reversing course with the launch of a slate of original content this fall. 

At Monday’s NewFronts, Tubi
will preview a slate of 140-plus hours of original feature-length films and TV series, including documentaries …