In a content partnership representing the ultimate synergy, place-based digital ad-supported electric vehicle charging stations network Volta has struck a deal to feed Bloomberg Media’s
Approximately 22% of Black Americans are hesitant about taking the COVID-19 vaccine, opting for a “wait and see” approach, according to Kaiser Family Foundation data.
Newly installed Federal Trade Commission head Lina Khan should be disqualified from investigating or prosecuting antitrust actions against Amazon due to her prior advocacy against
The future of the web will be the opposite of how people use search engines, according to one ad executive whose company began trading on
What I really love about media is that when wielded properly, it can be a force for positive change. These last few months have seen
Like its rivals, WarnerMedia says it has completed all major TV advertising selling for the upcoming TV season, calling it “the most successful upfront marketplace
In another potentially leading indicator that the life of brand marketing is returning to normal, 75% of brand marketers have resumed live, in-person experiential marketing.
Twitter has promoted Sarah Personette to chief customer officer, overseeing global ad sales, content partnerships and revenue operations, effective Aug. 1. Personette will replace Matt
Alice Sylvester, a founding partner of Sequent Partners, and long-time agency media research at fabled shops such as JWT, Leo Burnett, Y&R and FCB, has
Intellectual property rights are apparently not sacred in the TV business, where the copycatting of shows already on the air has been something of a