Samsung Ads Launches Measurement Pilot: GM, Dentsu Sign On
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While other MediaPost newsletters and articles remain free to all … our new Research Intelligencer service is reserved for paid subscribers … Subscribe today to
Maybe in this season of Christmas and COVID, people are looking for peace and quiet from their TV shows. Then again, maybe not. The ratings
When you buy a new car, do you really want to learn about it from a 300-page manual, or would you rather have a curated
Around one out of three web users say companies shouldn’t advertise next to news articles about COVID-19 deaths, as well as articles about police brutality
Netflix’s airing of “The Office,” which had been the most-watched TV show on the subscription video-on-demand service, is finally coming to NBCUniversal’s “Peacock” in three
The Federal Trade Commission on Monday demanded detailed information from nine web companies — including Facebook, Amazon, Twitter and YouTube — about how they gather
A second federal judge has dismissed a challenge to President Trump’s executive order regarding social media, which aims to make online publishers’ protection against liability
Media agency m/Six, jointly back by GroupM and The&Partnership, has hired Belinda Smith to be its CEO NA/Americas, with oversight of the U.S., Canada and
Dear Jack, On Jan. 20, Donald Trump will climb the stairs to Marine One and depart the White House. What happens next is up to
Coming out of what may well be the greatest year of self-reflection for all of society, the ad industry had a huge opportunity — and